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Delivering great product experiences.

Throughout my career, I’ve had the pleasure of working with some of the world’s most renowned consumer brands delivering impactful omni-channel experiences, driving key business results and delighting B2C and B2B customers.

ACX Group  (June 2024 - present)

Founder, Head of Design

Help small-large businesses develop innovative concepts and turn them into impactful websites, mobile apps and brand campaigns that boost sales, ROI, and customer satisfaction. 

CAPITAL ONE  (2020 - June 2024)

VP Experience Design, Acquisition + Onboarding 

VP Conversational AI Design and Messaging 

Led consumer Card/Bank product design teams to help customers make better financial decisions.

AQR CAPITAL MANAGEMENT  (2018 - 2020)

VP Design 

Led a multi-channel product design and brand team and developed design system at global investment firm.

OGILVY HEALTH  (2017 - 2018)

EVP Creative Director, Digital UX

Created new UX design team enabling agency to expand offerings and create product experiences in healthcare.

CROWDTAP  (2014 - 2017)

Chief Creative Officer 

Redesigned SaaS martech startup for brands to create new social connections and refine their marketing efforts.

WEIGHT WATCHERS  (2004 - 2014)

VP of Global Product Design and UX 

VP Creative and UX 

Helped build one of the first successful online subscription businesses with mobile apps and digital retail experiences.

OMNICOM GROUP, Agency.com  (2000 - 2004)

VP Creative 

Helped usher in the digital practice at Omnicom Group as co-manager of the NY office of Agency.com – a global tech startup with services in product design, digital marketing and e-commerce.

Patent

Interactive lifestyle reinforcement games methods

WO2014082091 A1

Description:  A performance of repetitive tasks can result in establishment of a particular behavior pattern. Typically, the performance of repetitive tasks can be more enjoyable if those tasks are part of or associated with a game.

This work was included in the Weight Watchers tool called "Routines."  Read more about the patent.

Education

BS - Graphic Design, Advertising

State University of New York, College at Buffalo

Awards

Webby

OneShow

WMA

FlashForward

Sabre

Shorty

View or download a copy of resume.

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